5 Reasons Why You Should Use WordPress

Reading Time: 3 minutes

Chris Schutte

Jul 3, 2015

why use wordpress | launchweb | wordpress web designers johannesburg

If you are looking for a platform that allows you to have total control over your website, then look no further, WordPress website design is the answer. In 2001 Michel Valdrighi had a dream to create a simple, easy to use, online publishing system. 16 years later, WordPress is the most popular content management system in the world. Today, the WordPress community is massive, with thousands of developers worldwide continually improving the platform.

5 Reasons Why You Should Use WordPress

There are hundreds of reasons why so many choose WordPress, but here’s our top 5:

1. WordPress Website Design Gives YOU The Control

Waiting 5 days for a snarky web developer to change one headline on your site is a thing of the past. With WordPress, you are in complete control of your website. WordPress has a very easy to use interface that requires little to no technical knowledge. You can easily add, edit and delete images, text, pages and blog posts. The WordPress platform is perfect for small business owners who see the need to manage a website by themselves.

2. Easy to Customise & Add Functionality

Want to add a nice picture gallery to your home page? No problem! Want to add a members area for your clients? Easy! Want to turn your website into an online shop? Why didn’t you say so! WordPress Plugins allow you to customise your website to your heart’s content. With over 50 000 plugins (most of which are free)  and a click of a button your wish is literally your command.

3. Search Engines Love WordPress

If your website isn’t ranking on search engines, then why even have one? If people can’t find your business when searching online then why bother? It may sound harsh, but competition is tough these days and to be relevant you have to be online. Luckily for you, WordPress is coded to be search engine friendly from the start. And of course, there are several SEO plugins that will improve your on-page search engine optimisation even more. With a website that is “ready to rank” the world is your oyster, get out there and market your business.

WordPress is SEO friendly | wordpress website design | launchweb

4. Responsive Design

WordPress is naturally “responsive” which means that your website will automatically adjust to the size of the screen it is being viewed on. No more scrolling sideways! Not only will this make browsing your website on a phone or tablet easy, but search engines give preference to mobile-friendly websites. Being naturally responsive is a great perk as many businesses spend a lot of money to update their sites and make them mobile friendly and responsive.

5. Yes, It’s Affordable

Ah, the pièce de résistance; WordPress is affordable… but let me elaborate, WordPress is affordable for what you are getting. There had to be some fine print somewhere right? Comparatively speaking, WordPress is very affordable, especially when you consider the unlimited design possibilities and functionalities. Technically speaking, you could do it all yourself and never have to speak to another snarky web developer. But would you? Probably not, and that is not a bad thing. Even if you hire a professional developer the fact that they are using WordPress will make it cheaper for you.


One thing that didn’t make it into our list, but is definitely a huge draw card is that WordPress is scalable; it can grow with your business and this is important. So whether you are a start-up company that need a quick 1-page website or an established business that needs a comprehensive, effective website presence WordPress is for you.

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