SEO 
11 Ways to Drive Traffic to Your Website
Eleven practical ways to get more visitors to your website in 2026 — what to do first, what each tactic costs, and which ones to skip.
Chris Schutte
The Launch blog
Marketing that pays its way.
Plain-spoken playbooks on Google Ads, SEO and web design, written by the team that runs the campaigns. No jargon, only what moves leads and sales.
Google Ads
Google Ads vs Facebook Ads: Which Is Right for You?
The one difference that actually matters between the two platforms, the two questions that decide which to use, and the mistake that burns most Facebook Ads budgets.
Chris Schutte
Web Design
How Much Does a Website Cost in South Africa? (2026 Guide)
What a website really costs in South Africa in 2026 — realistic price bands for template, business and custom builds, and the factors that move the number.
Chris Schutte
Google Ads
Is Google Ads Worth It for Small Businesses in South Africa?
Is Google Ads worth it for small businesses in South Africa? The 4 questions that decide whether it'll work — and what to do if it won't.
Chris Schutte
SEO
How to Get Backlinks for a Small Business Website (2026 Guide)
How to get backlinks for a small business website in 2026 — 10 practical tactics that actually work, no link farms or shortcuts.
Chris Schutte
SEO
10 SEO Strategies That Actually Move the Needle in 2026
10 SEO strategies that actually rank a small business website in 2026 — practical advice for South African businesses, no fluff.
Chris Schutte
Web Design
What Is GA4 (Google Analytics 4)? A Plain English Guide
GA4 explained in plain English: how Google Analytics 4 actually works, what changed from Universal Analytics, and how to set it up properly.
Chris Schutte
Web Design
Best eCommerce Platforms in South Africa (2026 Guide)
Looking for the best eCommerce platform in South Africa? Here's an honest 2026 breakdown of Shopify, WooCommerce, Shopstar, BeNimble and more.
Chris Schutte
